JPS Web Design can provide great, affordable email marketing campaigns in a variety of formats to help you promote your business and reach a wide audience. Email marketing helps you to make effective use of special offers and promotions and spread the word to a large client base, including both new and existing customers. Using either effective, bespoke HTML email templates or our very own email marketing system, you can make your existing customers aware of upcoming events, promotions, sales and special offers and entice new customers directly from their inbox. We also offer a variety of other online marketing tools such as brand awareness, forum and blog management and much more.
Email marketing is an effective way in which to enhance the customer relationship and to encourage brand loyalty and repeat business. By sending out regular updates to your previous or existing customer base including details of upcoming special offers you are able to raise the awareness and visibility of your brand, increase trust and maintain effective communication. Email marketing campaigns can be targeted to a specific demographic based on information collected regarding each customer’s spending habits, likes and dislikes and purchasing trends which can be used to segment your email contact list. Incentive campaigns offering special promo codes encourage brand loyalty and allow you to monitor the effectiveness of your campaign as well as what your contacts are interested in.
Unlike more traditional marketing methods, email campaigns are cost-effective and environmentally friendly. A message can be spread to a wide number of people without incurring advertising costs or using vast quantities of the Earth’s natural resources such as reams of paper. The low costs associated with email marketing campaigns increase the average return on investment substantially. Including promo codes which can be manually typed into a website for discounts reduces the amount of unnecessary printing, saving your customers money and helping to preserve the environment at the same time. Contact us today for more information as to how you can use the internet to effectively market your business.